Secondhand Sunday: The Cool Girl Response to Overconsumption
Image Credit: Debora Spanhol
What Is Secondhand Sunday?
Think of it as the fashion-forward answer to the overconsumption madness of Black Friday and Cyber Monday. Secondhand Sunday celebrates giving pre-loved pieces a second life—and taking a stylish stand against throwaway culture.
It’s the reminder we all need: you don’t have to buy new to look new.
Why Secondhand Matters Now More Than Ever
The fashion industry is one of the top contributors to global waste, with millions of garments ending up in landfills every year. And while the sales this weekend might be tempting, they come at a high cost to the planet.
Secondhand Sunday shifts the focus from mindless scrolling to mindful styling. It’s about:
Reducing fashion waste
Saving money
Expressing personal style sustainably
Supporting circular fashion platforms (like BONNEE!)
How BONNEE Makes Secondhand Effortless (And Chic)
On BONNEE, secondhand doesn't mean second best. It means:
Swapping instead of shopping
Turning your closet into a style ecosystem
Discovering unique pieces from other fashionistas
Here’s how it works:
Post what you’re ready to part with
Earn swap credits
Choose a new-to-you piece in the same tier
Pay a small fee + shipping
That’s it. Your wardrobe stays fresh. Your impact stays low.
Join the Movement This Secondhand Sunday
Skip the sales pressure. Celebrate style without the footprint. Secondhand Sunday is the movement, and BONNEE is your invitation to join.
Because fashion should feel good—for you and the planet.
Ready to swap instead of shop? Head to bonnee.co and follow us @swapbonnee for more Secondhand Sunday inspiration.